Activation of KKI: "Building Trends in Inclusive Economy: Integrating Sustainability into Fashion*

The transformation of MSMEs towards environmental sustainability is becoming increasingly important in this era, necessitating efforts to encourage more MSMEs to adopt greener business practices. MSMEs in the fashion, craft, and creative economy sectors have significant potential to create environmentally friendly business opportunities. To achieve this goal, concrete and implementable business strategies are needed to accelerate the transformation of MSMEs into eco-friendly enterprises. In doing so, MSMEs can not only enhance their performance and competitiveness but also contribute positively to the environment.