Ibu Emi's Coconut Serundeng
Net Weight: 100
Material Content: Coconut, Red Chili, Sugar, Onion, Garlic, Flavoring
Variant / Flavor: Original
Ibu Emi's Coconut Serundeng is made by grating and roasting coconut, then adding balado seasoning. Its uniqueness lies in the crunchy texture of the serundeng that melts in the mouth.
MSME Profile
Mustofa Ibu Emi is the flagship brand of PT. Andreyansah Cipta Karya, operating in the food industry. It was founded in 2014 by Emi Sopyanti, a housewife with a passion for cooking. Seeing a market opportunity, Mrs. Emi began producing and marketing kentang mustofa (crispy spiced potato sticks) through social media. Using selected potatoes, natural spices (without artificial flavor enhancers), a hygienic process, long-lasting crisp texture, and protein toppings such as real chicken, shrimp, and anchovies, the brand offers a unique, healthy, and innovative snack for both local and online markets. Positive responses motivated Mrs. Emi to grow Mustofa Ibu Emi with a mission to deliver high-quality and innovative products.